MENU DESIGN
Problem
The Game Tyme sports menu for a popular venue, whether a stadium, sports bar, or arena, is crucial for enhancing the overall experience of sports enthusiasts. The existing menu was not meeting the needs of its users effectively nor was it giving that feeling of excitement, prompting the need for a redesign.
Outdated Design:
The current menu was visually outdated, lacking the modern aesthetic that resonates with today's sports fans. Its design did not align with contemporary trends or the vibrant atmosphere of the sports venue.
Poor User Experience:
Users found it difficult to navigate the menu due to its cluttered layout and confusing categorization. The lack of clear sections and intuitive design led to frustration and longer decision-making times.
Inconsistent Branding:
The menu did not effectively reflect the venue’s brand identity or the excitement of the sports environment. The design lacked elements that connected with the sports theme and the target audience.
Solution
The redesigned sports menu will address the identified problems by providing a visually appealing, user-friendly, and accessible experience that enhances the overall sports venue experience.
Updated Design:
Use a contemporary design style with bold colors, dynamic graphics, and high-quality images that reflect the energy of the sports venue. Incorporate elements such as sports-themed icons and vibrant visuals to capture the excitement of the environment.
Responsive Layout:
Implement a flexible layout that adapts to different screen sizes and devices, ensuring a consistent and engaging experience whether users are viewing the menu on a digital screen or a mobile device.
Strengthen Brand Identity:
Ensure the menu design reflects the venue’s branding by using brand colors, fonts, and logos. Create a cohesive visual theme that ties in with the overall sports experience. Incorporate sports-specific design elements, such as football field, golf turf, and basketball court, to create a strong connection with the sports theme.
